A New Identity for the Silver Screen
EDEN Productions was founded by Richard Plepler to create meaningful original programming. EDEN signed a multi-year exclusive content deal with Apple TV+ in early 2020. Plepler is the former Chairman and CEO of HBO. During his tenure, the cable network was the world’s most successful pay TV service, garnering 160 Emmy® Awards for a long list of acclaimed series.
GrandArmy worked with EDEN to establish a logo, visual identity, and animated logo that embodies a brand centered around creating and delivering the highest quality, curated film content.
Creative Direction: GrandArmy
Animation: Shane Griffin
Visual Effects: Ruairi Robinson
Identity, Animation, Art Direction