Universal Music Publishing Group
A World Ahead

Music publishing is the business of songs. It’s how the work of songwriters reaches your favorite recording artists and soundtracks the most iconic moments in entertainment. Before the record labels and household names, publishing is the 11-billion-dollar industry that shapes pop culture the world over.

Universal Music Publishing Group leads that industry.

For the first time, the biggest publisher in music set out to find its own authentic voice. Through a deep strategic and creative collaboration, GrandArmy guided the brand to become an infinitely-flexible system of design, language, and motion, as they champion songwriters across 48 offices in every corner of the globe.